As of 2019 the company published 100 articles each day produced by 3,000 outside contributors who were paid little or nothing.
[41] This business model, in place since 2010,
[42] "changed their reputation from being a respectable business publication to a content farm", according to Damon Kiesow, the Knight Chair in digital editing and producing at the University of Missouri School of Journalism.
[41] Similarly, Harvard University's Nieman Lab deemed Forbes "a platform for scams, grift, and bad journalism" as of 2022.
[43]