In which case your analysis is reasonable. 30 years of unrelenting pressure from Capital and especially its' proponents and adherents in the media and in government on the very idea of labour organisation, the demonisation of union membership, the over-emphasis on excesses and under-emphasis of successes, all of it has made many people, especially the generations that came into the labour force post 1979, quite literally scared of trade union membership.
Me, if I had my way, I'd resurrect not only trade union membership as a (effective) social good, but the idea of unions of unemployed workers and non-workers too.