Italy’s government is in fightback mode, trying a concerted approach to lessen the coronavirus panic. The foreign minister warned that an “epidemic of misleading information” would damage Italy “more than the virus itself”, which, he added, had infected 0.1% of towns in the country. “It’s time to stop the panic”, said the prime minister, asking the national broadcaster Rai to “tone down”.
On the front pages of Italian newspapers, the top story is no longer the rising number of cases – now more than 520, with 14 deaths – but appeals for calm. The mayor of Milan, where many hotels and restaurants are half-empty, has called for some museums to reopen. A new video released by the authorities shows vibrant scenes from the city with the message: we’re not afraid and we’re open for business.
But this is a story driven by perceptions. And with Donald Trump mentioning possible future travel restrictions to Italy, with Israel barring foreigners arriving on flights from Italy, with Kuwait evacuating its nationals from Milan, the Italian government faces a challenge to change the narrative.