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BrewDog: yet another hip company using 'rebel' language to sell its stuff

It's the new buzzword. We need a definition, of course.

Is has a clear meaning in academia; namely research based on collating and comparing multiple primary sources.

What it doesn't mean is teuchter giving some kind of unasked-for verdict on the outcome of a thread; a verdict that's pompous even by his standards.
 
aaand Brewdog approached Heineken about partial sale

The new BBC Scotland six-part podcast, Good Ship Brewdog, is now available on BBC Sounds. It features claims that:
  • Heineken walked away because Brewdog's valuation of the company was "outrageous"
  • TSG, Brewdog's US private equity partner, believed Mr Watt's valuation goal of the company was "not realistic"
  • Contributors to the BBC Disclosure documentary felt intimidated by legal threats and people they suspected were private investigators
  • The HR company Wiser, which carried out Brewdog's culture review, broke its promise to keep a former employee's interview anonymous
 
Listen to the bullshit from the one who creeps out women:
Leaked emails from 2018 reveal he told Heineken he was "open to being more pragmatic in our views on independence".
He previously criticised craft brewers for "selling out" to bigger companies.

Welcome to the new green lairds:

It shouldn’t be surprising that BrewDog co-founder James Watt shuns that term green laird. “I don’t think it applies to us,” he said in a recent interview with the Press & Journal. “The bottom line is, we as humans are going to have to plant a hell of a lot of trees over the next 25 to 30 years to help take carbon out of the atmosphere. That’s going to require change, and land to hold those trees.”


But “green laird” is definitely what BrewDog has been labelled. As rural economy researcher Magnus Davidson put it in a tweet last week: “ The ownership of the estate qualifies the company for the moniker of ‘laird’ and the land use change to tree-planting and carbon sequestration ‘green’. BrewDog are ‘Green Lairds’ in theory and have earned the title by practice.”

 
So this BBC article which mentions the involvement of private investigators is wrong?


Some of it is certainly at odds with a lot of what's on those podcasts.

I've thought there's more than a whiff of bullshit about the whole thing for a while now and the more I hear, the more I'm inclined to believe Mr Watt.
 
Honestly, I find it hard to believe that the women who've accused Watt of harassment would risk their reputation, future employment prospects and potential mental health unless there was something very much in what they're saying. Standing up to any (ex-)employer can be tough, and not without risk, but to someone with his money and social status can't have been easy.
 
Honestly, I find it hard to believe that the women who've accused Watt of harassment would risk their reputation, future employment prospects and potential mental health unless there was something very much in what they're saying. Standing up to any (ex-)employer can be tough, and not without risk, but to someone with his money and social status can't have been easy.
Funnily enough there's even a direct quote from one the male former employees saying similar in the BBC news article.
 
Some of it is certainly at odds with a lot of what's on those podcasts.

I've thought there's more than a whiff of bullshit about the whole thing for a while now and the more I hear, the more I'm inclined to believe Mr Watt.
You'd believe Watt if he said black was white, if only to wind up this thread.

He's been proven to lie on more than one occasion, the Heineken shares being just the latest instance.
 
You'd believe Watt if he said black was white, if only to wind up this thread.

He's been proven to lie on more than one occasion, the Heineken shares being just the latest instance.

Have you heard the pods yet?

Ask yourself why the BBC is devoting so much energy to this. You're being led by your noses.
 
Honestly, I find it hard to believe that the women who've accused Watt of harassment would risk their reputation, future employment prospects and potential mental health unless there was something very much in what they're saying. Standing up to any (ex-)employer can be tough, and not without risk, but to someone with his money and social status can't have been easy.

It's as toxic as it gets.

The supporters of the company and management have no excuses at this stage.
 
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