If only we can get the non-voters to vote for us.
Except for the majority of them, whom polls suggest don't agree with us.
So, our new leader will get the non-voters who agree with us to vote for us, but make sure that other non-voters will not become voters.
Then we'll win the election, without persuading anyone who doesn't already agree with us.
Except for the majority of them, whom polls suggest don't agree with us.
So, our new leader will get the non-voters who agree with us to vote for us, but make sure that other non-voters will not become voters.
Then we'll win the election, without persuading anyone who doesn't already agree with us.