fredfelt
Mostly unknown member
Thanks (Pumpclip was the word I was looking for!)
BrewDog: yet another hip company using 'rebel' language to sell its stuff
- Thread starter treelover
- Start date
Thanks (Pumpclip was the word I was looking for!)
beesonthewhatnow
going deaf for a living
Steady on. They win the worst award without a doubt, there are some worlds leading beers as well, but the best?
No. Just no.
belboid
Exasperated, not angry.
that, I may have to buy. Although it should shorely be about not getting hammered and sickled, as its non-alcoholic...and for the teetotaler...
There are thousands of mıcrobrews now, that you can only buy ın certaın regıons, states or even cıtıes. They're often brıllıant, but you won't have heard of them ın the UK.
*shrug* You like what you like. My uncle drinks that stuff, it's his favourite beer. Then again, he's in his 70s.
beesonthewhatnow
going deaf for a living
I hear of various ones from friends in the US, and a pub I work at specialises in imported micro brewery stuff from over there, but the day a yank makes a better beer than Old Peculier is the day I eat my shoes
8ball
Decolonise colons!
As one of their target market, I was asked about Brewdog in a market research thing I did for one of their competitors.
Everyone assembled seemed to find Brewdog's branding antics rather tiresome.
edit: the competitor had some advertising ideas of their own which were moving toward a similar theme - these were dismissed as 'sexist and disturbing' by some of the lads who were in some ways matching the 'young and borderline lairy' profile the brand seems to aim at. Unless they were quite unrepresentative, I think advertisers are falling behind the times.
Everyone assembled seemed to find Brewdog's branding antics rather tiresome.
edit: the competitor had some advertising ideas of their own which were moving toward a similar theme - these were dismissed as 'sexist and disturbing' by some of the lads who were in some ways matching the 'young and borderline lairy' profile the brand seems to aim at. Unless they were quite unrepresentative, I think advertisers are falling behind the times.
for real? fucking hell.I hear of various ones from friends in the US, and a pub I work at specialises in imported micro brewery stuff from over there, but the day a yank makes a better beer than Old Peculier is the day I eat my shoes
Fucking Brewdog 
. Boring marketing for increasingly irrelevant beer. As has been said, if you like the US style of IPA that lots of people are into atm, you can just get a US style IPA which does the job better than the close approximation of a US style IPA that is Brewdog Punk IPA.
The most confounding thing about them is how they can generate such outrage. They're just another big brand, despite all the anti-establishment, faux rebellion shtick, and their trolling of CAMRA was mildly amusing once but gets increasingly tiresome. As does just about everything else about them.
. Boring marketing for increasingly irrelevant beer. As has been said, if you like the US style of IPA that lots of people are into atm, you can just get a US style IPA which does the job better than the close approximation of a US style IPA that is Brewdog Punk IPA. The most confounding thing about them is how they can generate such outrage. They're just another big brand, despite all the anti-establishment, faux rebellion shtick, and their trolling of CAMRA was mildly amusing once but gets increasingly tiresome. As does just about everything else about them.
8ball
Decolonise colons!
I'm confounded by the fact that I quite like their beer but find their marketing schtick and general attitude puts me off them.
Idaho
blah blah blah
Yeah that's it. I like it. But it's pricey for such little bottles.
SpookyFrank
A cheap source of teeth for aquarium gravel
Bah. I bet they just stuff it full of sugar, salt and trans fats to trick you into thinking it's good.
is that a spoof!
Nigel Irritable
Five, Ten, Fifteen Years
Fucking Brewdog
The main reason to drink their IPA is that it's about the only halfway decent IPA widely available in cans. Which is useful if you are going to be moving around while you are boozing. Beyond that, the stuff they put out tends to be... ok. Nothing particularly remarkable or memorable apart from the obnoxious marketing.
using the name of a 40 year old youth movement as the name of your beer sure is 'hip'.
ffs treelover.
I think you will find the 'punk' attitude is a very saleable product, its sadly gone over your head..
J Ed
Follow Back Pro Expropriation
using the name of a 40 year old youth movement as the name of your beer sure is 'hip'.
ffs treelover.
It might not be 'hip' but it is hipster, 'ironic' marketing is very fashionable at the moment
chilango
Hypothetical Wanker
ddraig
kicking against the pricks...
get a fucking clue please
Nigel Irritable
Five, Ten, Fifteen Years
Can we assume that, like most of the newer, smaller, "craft" breweries, they aren't unionised?
lol yeah. Totally.
Wouldn't call them anything less than medium-to-large, but yeah, I doubt very much that they are unionised. Happy to be proved wrong, mind, but the owners strike me as the sort.
What's wrong with Treelover stating that bullshit "punk" attitude is saleable? It is. And it's shit. And always has been. Punk = catamite, that's the original meaning of the word. Christ, can you imagine Sid Vicious during his time on Rikers? So, you're a punk, huh...? One shouldn't laugh but...No, one shouldn't laugh.
I wouldn't say I dislike their beer but very rarely drink it (and their marketing does have something to do with this). As Nigel says, it is *ok*, but there is much better stuff available and the Brewdog selling point of being readily available isn't even such a big deal now either, seeing as the multiples will usually have a decent enough range of US style craft beer in stock. As will most independents.
When they first hit the shelves they were something of a breath of fresh air for many, but things have moved on.
belboid
Exasperated, not angry.
beesonthewhatnow
going deaf for a living
Yep. Not the bottled stuff, but from a proper pump. Although I've had odd one offs at beer festivals that might be nicer for one pint I've not yet found anything that I would rather drink consistently though a night. It's fabulous
of course its fucking saleable. Its the idea its 'gone over my head' thats laughable. And the idea that 'punk attitude' is any more edgy than, say, swing dancing or cupcakes.
Its ok. That's about it though.Yep. Not the bottled stuff, but from a proper pump. Although I've had odd one offs at beer festivals that might be nicer for one pint I've not yet found anything that I would rather drink consistently though a night. It's fabulous
Ah, right you are - I misunderstood.
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