BrewDog: yet another hip company using 'rebel' language to sell its stuff

[Pickman's model]

How to fill a pub with paying customers ....

Brewdog offering unlimited free refills of non-alcoholic beer for Dry January

The popular food and drink spot is helping those steering away from alcohol this month

www.dublinlive.ie

Outstanding work!

nonetheless people taking advantage of this offer may still find themselves chucking after six or eight drinks.

 

[Spymaster]

nonetheless people taking advantage of this offer may still find themselves chucking after six or eight drinks.

Brewdog won't care, as long as their alcohol-drinking friends keep spending away!

 

[beesonthewhatnow]

This is genius ...

BrewDog hop into Dry January with up to 25% off their range of alcohol-free beers

BrewDog have cut the cost on their range of alcohol-free beers to help those taking part in Dry January or beer lovers looking for a different kind of pour

www.loudersound.com

These guys really know how to make money. It's an outstanding business.

Didn’t realise their AF range was that big, I’ve only ever tried the Punk and Nanny State. The former is great, the latter is awful. Will search out the other 3 now. Top marketing

 

[editor]

The brave whistleblowers who were abused while working at Brewdog are the real heroes here, of course.

Are we entering the age of the whistleblower? - Business Leader News

The term whistleblower has long been used within the business and political world for centuries – and usually involves very high-profile people and global scandals.

www.businessleader.co.uk

 

[PR1Berske]

 

[Storm Fox]

Is it just me or could this be construed as marketing at minors?
Also if you are trying to go dry due to having an alcohol problem this is surely this is not going to help at all. Just have one, then another, and so on.

"Vimes sat gloomily behind a glass of lemonade. He wanted one drink, and understood precisely why he wasn't going to have one. One drink ended up arriving in a dozen glasses."

 

[equationgirl]

Enjoying my shareholder benefits, at Edinburgh Airport View attachment 304779View attachment 304780View attachment 304781

'Growler'? Spot Brewdog's misogyny, which you're supporting. Awesome.

 

[brogdale]

'Growler'? Spot Brewdog's misogyny, which you're supporting. Awesome.

Worse still, they're hiding that behind the Americanisation of using the word to describe a half gallon/2 quart/4 pint container.

 

[Spymaster]

'Growler'? Spot Brewdog's misogyny, which you're supporting. Awesome.

Eh?

 

[Spymaster]

Worse still, they're hiding that behind the Americanisation of using the word to describe a half gallon/2 quart/4 pint container.

Forsooth, sir. I do declare you talketh bollocks!

 

[brogdale]

Forsooth, sir. I do declare you talketh bollocks!

No-one out to play today?

 

[Spymaster]

I'm sure we can crowbar some misogyny in there if we try really hard!!!

 

[dessiato]

'Growler'? Spot Brewdog's misogyny, which you're supporting. Awesome.

Sounds like you’ve found a problem that exists only in your mind.

“A growler (US) (/ˈɡraʊlər/) is a glass, ceramic, or stainless steel bottle (or jug) used to transport draft beer.[1]They are commonly sold at breweries and brewpubs as a means to sell take-out craft beer.”

 

[brogdale]

Sounds like you’ve found a problem that exists only in your mind.

“A growler (US) (/ˈɡraʊlər/) is a glass, ceramic, or stainless steel bottle (or jug) used to transport draft beer.[1]They are commonly sold at breweries and brewpubs as a means to sell take-out craft beer.”

(US) maybe
(UK)

Spoiler: spoiler

growler

​

Spoiler: spoiler

(Slang) vagina

This word was popularised by Bo'Selecta! and the character of Lorraine Kelly, with her famous phrase, 'Have ya seen me growler' as she parted her legs to reveal an unsightly mound of pubic hair.

This word is generally used to describe an old, unkept or generally disgusting vagina. It is not a pleasant term.

 

[dessiato]

(US) maybe
(UK)

Spoiler: spoiler

growler

​

Spoiler: spoiler

(Slang) vagina

This word was popularised by Bo'Selecta! and the character of Lorraine Kelly, with her famous phrase, 'Have ya seen me growler' as she parted her legs to reveal an unsightly mound of pubic hair.

This word is generally used to describe an old, unkept or generally disgusting vagina. It is not a pleasant term.

I’d never heard it used that way and, prior to this, only knew it as a bottle size. Given the pic shows a growler bottle, to assume that it’s misogynistic seems to be finding a problem that doesn’t actually exist.

 

[Storm Fox]

'Growler'? Spot Brewdog's misogyny, which you're supporting. Awesome.

No, No, it not misogyny, they are clearly referencing a Class 37 Engine, that has that nickname.

British Rail Class 37 - Wikipedia

en.wikipedia.org

 

[Spymaster]

I’d never heard it used that way and, prior to this, only knew it as a bottle size. Given the pic shows a growler bottle, to assume that it’s misogynistic seems to be finding a problem that doesn’t actually exist.

It's Broggers and EG, ffs. These two could find a way to take offence at a cotton bud!

 

[dessiato]

No, No, it not misogyny, they are clearly referencing a Class 37 Engine, that has that nickname.

British Rail Class 37 - Wikipedia

en.wikipedia.org

You know you’re not allowed to say that, don’t you? It’s offensive and misogynistic.

 

[Storm Fox]

You know you’re not allowed to say that, don’t you? It’s offensive and misogynistic.

I'm pretty going by what they have done in the past the definition Brogdale, and Elastigirl are using is the correct one.

It's not like they have been sexist before.

 

[brogdale]

I’d never heard it used that way and, prior to this, only knew it as a bottle size. Given the pic shows a growler bottle, to assume that it’s misogynistic seems to be finding a problem that doesn’t actually exist.

Have to say, I'd never heard it used to describe a four-pint carry-out container; I'd heard of quart bottles and my mate Phil used to always insist on having a post-work St. Ivel on Fridays. But i suppose it is an American thing.

 

[dessiato]

Have to say, I'd never heard it used to describe a four-pint carry-out container; I'd heard of quart bottles and my mate Phil used to always insist on having a post-work St. Ivel on Fridays. But i suppose it is an American thing.

Perhaps that’s where I first heard it, I don’t remember.

 

[brogdale]

Perhaps that’s where I first heard it, I don’t remember.

Thing is...when BD alighted on the branding they'd have had the agency go through any possible other meanings/uses etc. Can well imagine these 'punks' having a bit of giggle about what they could get away with because in America it's an actual thing. See, they're dangerous types; they don't care...

 

[Spymaster]

Thing is...when BD alighted on the branding they'd have had the agency go through any possible other meanings/uses etc. Can well imagine these 'punks' having a bit of giggle about what they could get away with because in America it's an actual thing. See, they're dangerous types; they don't care...

The dastardly rotters. It's the end of the world!

 

[brogdale]

The dastardly rotters. It's the end of the world!

Just one more reason not to buy their over-priced, confected 'beers'.

 

[Spymaster]

Just one more reason not to buy their over-priced, confected 'beers'.

Certainly for beef-witted serial offence takers.

The rest of us don't buy it because it tastes shite.

 

[brogdale]

Certainly for beef-witted serial offence takers.

The rest of us don't buy it because it tastes shite.

Ah...the us word, again.

 

[Spymaster]

Ah...the us word, again.

Shorthand for non-silly people, in this case

 

[Maggot]

Just one more reason not to buy their over-priced, confected 'beers'.

Surely all beers are confected?

 

[brogdale]

Surely all beers are confected?

Quite right; I should have said overly confected.

 

[brogdale]

Shorthand for non-silly people, in this case

Always a useful heuristic.