A net income of $5.4bn in 2023 off a revenue of $34bn, both of which showed healthy annual growth, says that they are doing something right.Maybe. Most claims made by new media organisations about the amazing predictive power of their data are overblown. Netflix still commissions a huge number of turkeys and seems to have lost its ability to pick surprising winners. As far as understanding its subscribers goes, it is no better st suggesting what I might want to watch than Amazon is at suggesting what I might want to buy. The share price of both companies, though, is inflated by claiming to have an unassailable moat of customer data and algorithms to exploit it.
Netflix revenue by Business of Apps - Infogram
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