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would you pay £30K for an Aston

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Books, not bombs
I don't understand why people are still paying around £30,000 for these.
OK, they have an Aston badge, but underneath that, they are a 10k Nissan. Surely it cannot be for their rareity value bearing in mind only about 200 were made, so just why?

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Most of them were never sold in the first place. They were given away with very expensive Astons, like the One-77.

If anyone did spend £30k on one, it's because they'd spend £30k on a watch or whatever.

I can't imagine the three on Autotrader are going anywhere soon.
 
They weren't intended to be bought as such, more as an exercise in complying with EU law. Still in Walton-on-Thames there is an Aston garage and three very posh housing estates and you see about 5 of these things have been bought by people for whom £30k is fuck all / more money than sense.
 
It's a Toyota iQ tarted up by Aston so that the overall range of cars that Aston offer has a lower total level of emissions.
This is the widely-held premise, but I'm not sure it's true. It wouldn't have done all that much for average emissions, and might not even qualify since they don't actually build the thing.

I think it was more of a dimwitted vanity project, but I'm not sure either.
 
This is the widely-held premise, but I'm not sure it's true. It wouldn't have done all that much for average emissions, and might not even qualify since they don't actually build the thing.

I think it was more of a dimwitted vanity project, but I'm not sure either.

It was never admitted by Aston, but did qualify and did drag the average down quite a bit, but since they only ran them for two years and now they don't, not sure if they had any real affect on what Aston do?
 
It's probably the only AM of recent years which doesn't experience horrific depreciation. 30 grand will put you in a reasonable V8 Vantage or DB9 these days.
 
Apart from being very exclusive, I guess they are cheap to maintain. But to justify that price?


All relative, as mauvais said, if you happily spend £30k on a watch, then you'll buy one of these. Of course it's stupid, but there are a lot of people out there for whom £30k isn't very much money at all.

Sadly I'm not one of them.
 
Apart from being very exclusive, I guess they are cheap to maintain. But to justify that price?
They're not cheap to maintain - you have to take them to an AM dealer.

Rarity, brand and cachet and all that nonsense is why you pay the price. Plus they did cost significantly more to make than the Toyota version, if costs are your thing, not that it really made any sense to do it.
 
If I was dead set on that type of car I'd pick up one for about 7k and spend the rest on proper customisation, end up with a truly unique IQ, panda skin seats the lot.
 
Hafter say I was expecting something more spectacular. :p
People will pay that sort of money just for a badge? :facepalm: A fool and...
 
If only 200 were made then people are paying £30k to stick it in a garage and hope it's worth £300k in ten years time.
 
If only 200 were made then people are paying £30k to stick it in a garage and hope it's worth £300k in ten years time.
What with ROI being what they are at the mo... but srsly, I'd rather put any spare cash into space blankets and tinned vegetables.
 
They're not cheap to maintain - you have to take them to an AM dealer.

Rarity, brand and cachet and all that nonsense is why you pay the price. Plus they did cost significantly more to make than the Toyota version, if costs are your thing, not that it really made any sense to do it.

Seriously? It's got the running gear and electrics of a cheap little Toyota, surely the servicing must be on par with the IQ.
I appreciate if you took it to an Aston delearship, they would sneer at you and charge £500 to look at it + over inflated prices for parts and labour, whereas on the other hand you took it Toyota's who would laugh at you because of the price you paid for an IQ and then inflate the prices a bit.
Surely a Toyota specialist ( not dealer ) would sort them out?
 
Seriously? It's got the running gear and electrics of a cheap little Toyota, surely the servicing must be on par with the IQ.
I appreciate if you took it to an Aston delearship, they would sneer at you and charge £500 to look at it + over inflated prices for parts and labour, whereas on the other hand you took it Toyota's who would laugh at you because of the price you paid for an IQ and then inflate the prices a bit.
Surely a Toyota specialist ( not dealer ) would sort them out?
As I understand it, Aston did a bunch of stuff to do it, like a single piece front bumper, that makes servicing more difficult. Plus there's the question of what level of service history you want to maintain, which is of little import on a used iQ but more important on a notionally £30k car.
 
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Seriously? It's got the running gear and electrics of a cheap little Toyota, surely the servicing must be on par with the IQ.
I appreciate if you took it to an Aston delearship, they would sneer at you and charge £500 to look at it + over inflated prices for parts and labour, whereas on the other hand you took it Toyota's who would laugh at you because of the price you paid for an IQ and then inflate the prices a bit.
Surely a Toyota specialist ( not dealer ) would sort them out?

The whole interior is Aston designed and built. The people who buy these are likely to be collectors, not people using them for the school or shopping runs, and an immaculate service record by AM will be an absolute necessity.

A limited edition of any 200 cars with Aston Martin badges on them are going to be collectable. Viewing these as a city runarounds comparable to their Toyota equivalents is somewhat missing the point.
 
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