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BrewDog: yet another hip company using 'rebel' language to sell its stuff

Seems reasonable to warn that a pack of peanuts might contain things that aren't peanuts.

But complaining that a can with "5%ABV" written on it, purchased from the booze shelf, does not give a reasonably competent person an indication that they are buying an alcoholic drink - seems to be pushing it a bit. Totally normal kind of thing for this thread though.
 
Seems reasonable to warn that a pack of peanuts might contain things that aren't peanuts.

But complaining that a can with "5%ABV" written on it, purchased from the booze shelf, does not give a reasonably competent person an indication that they are buying an alcoholic drink - seems to be pushing it a bit. Totally normal kind of thing for this thread though.
I'm surprised to see you siding with Brewdog on this. You're normally front and centre in defense of the nanny state.
 
They it has 'a little bit of alcohol is it'. Inferring it is lo alcohol, but lo alcohol beer has a legal definition of being below 1.2%. so this is misleading.
Especially to people who want to improve their health.
 
I'm surprised to see you siding with Brewdog on this. You're normally front and centre in defense of the nanny state.
I think the state should intervene to stop you riding your motorbike at 200mph on country lanes and telling children that it's their own fault if you kill them when they step out without looking for 200mph joyriders.

Not sure they need to intervene to stop someone unintentionally buying a clearly labelled alcoholic drink.

It can be pretty hard to decide just where to draw the line - but I've decided to squeeze my line somewhere inbetween those two things.
 
They it has 'a little bit of alcohol is it'. Inferring it is lo alcohol, but lo alcohol beer has a legal definition of being below 1.2%. so this is misleading.
Especially to people who want to improve their health.
Dunno about you but for me it's not normal practice to look at instagram whilst in the supermarket and then buy something mentioned in a post.

Brewdog's intention with that instagram post was not to lead people to unknowingly purchase alcohol but to start an argument and get publicity, and it worked as usual.
 
And most annoyingly the BBC (and others) are bloody leading the stories with the actual 'banned' advert itself. I sure as hell didn't see the original advert - I wouldn't be surprised if the only people who did see it in its original form were a few unpaid interns who were tasked with reporting it. I've seen it rebroadcast a few times now.

It's bloody alcoholic sparkling water, about the naffest idea possible.
 
I had heard of Brewdog beers in the silly cans, had no idea they did pubs though, the menus look quite nice. Spymaster I notice there's one near you, is it any good?

I think the nearest one to us is in Camden, home of The Camden Town Brewery, so the locals there have been used to shit beer for years. I couldn't tell you what the bar's like and I can't stand over-hopped fizz-piss so I won't be going any time soon but I might swing by for one of their BuRgeRz sometime and report back.
 
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Some people have learning disabilities.

Some people need things to be spelled out with words, not numbers.

Some people are gullible/naive and believe what they're told by people who pretend to be their friends, even when those "people" are actually a business.

I think such people matter as much as clever and/or wise and/or neurotypical people.
 
If you're the kind of person who would consume a beverage described as having "a little bit of alcohol" without reading the can to see what constitutes "a little bit of alcohol", then thank god for the ASA! :D
lol I just mean I did a double take. no danger of accidentally purchase or consumption.

And most annoyingly the BBC (and others) are bloody leading the stories with the actual 'banned' advert itself. I sure as hell didn't see the original advert - I wouldn't be surprised if the only people who did see it in its original form were a few unpaid interns who were tasked with reporting it. I've seen it rebroadcast a few times now.

It's bloody alcoholic sparkling water, about the naffest idea possible.
true. I'm reminded that one of the two Brewdog founders famously reported their own Nanny State adverts to the ASA a few years ago, to get the free publicity of the inevitable banning.
 
I had heard of Brewdog beers in the silly cans, had no idea they did pubs though, the menus look quite nice. Spymaster I notice there's one near you, is it any good?
I have to warn you, I think the prices in Brewdog pubs might be a little bit steeper than in spoons. Although I've never actually been in one of the fucking places, so maybe you can get a pint for £2 in there, who knows?
 
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