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BrewDog: yet another hip company using 'rebel' language to sell its stuff

They're in a stronger position than a lot of breweries, sure, but they have a lot of bars now which will all close for the forseeable if they don't develop novel ways of keeping (some of) them open.
 
They're in a stronger position than a lot of breweries, sure, but they have a lot of bars now which will all close for the forseeable if they don't develop novel ways of keeping (some of) them open.
But they're not, by any measure, facing a 'total wipeout' as you suggested unless everyone, everywhere suddenly refuses to buy any more of their punk (LOL) produce.
 
I said the industry is facing total wipeout, which it is. While brewdog may be in a stronger position than many (I've no idea about this tbh - they've expanded very rapidly in the last few years and may well be overextended financially) they are facing having to close a lot of bars and make a load of people unemployed if they don't work out some way of keeping them open. Of all the things to be moaning about this week, a bar offering a drive-through service is... not one of them.
 
I think brewdog say in piece they are giving it away which if accurate then fair enough really.
Giving it away AND paying duty on it so it's costing them well over £20 a litre. I'd be very surprised if all the firms switching production to sanitisers for the NHS aren't given a break on the duty though.
 
I said the industry is facing total wipeout, which it is. While brewdog may be in a stronger position than many (I've no idea about this tbh - they've expanded very rapidly in the last few years and may well be overextended financially) they are facing having to close a lot of bars and make a load of people unemployed if they don't work out some way of keeping them open. Of all the things to be moaning about this week, a bar offering a drive-through service is... not one of them.
Maybe if you lived in one of the most polluted areas of London you might get worked up about a business encouraging even more people to drive. And airborne pollution is very relevant to people's health, even more so right now.
 
Or they could just abandon the whole drive-through concept, close the bar and instruct their loyal family of fake punks to buy the beer online or from an off licence or supermarket, rather than encouraging them to drive a car to the bar.

oh.

and sack all of their staff - London living wage is pretty expensive after all

great work
 
Presumably you wait outside spewing out exhaust and they trot out to hand you your precious cargo of overpriced beer.
I’m pretty sure that would not be legal on a street like Coldharbour Lane even if there happens to be a single yellow line painted outside their premises. Certainly not calling it a drive-through. Do they have premises elsewhere, perhaps in one of the archers in the area?
 
I’m pretty sure that would not be legal on a street like Coldharbour Lane even if there happens to be a single yellow line painted outside their premises. Certainly not calling it a drive-through. Do they have premises elsewhere, perhaps in one of the archers in the area?
Their press release categorically says that you can pick up from their Brixton bar:
Scottish craft Brewer BrewDog has announced today that it has launched BrewDog Drive Thru via its Hop Drop App at all BrewDog London bars including their Brixton branch, with the 30% discount for all customers.
And their website says:
HOW TO ORDER
1. Download the Hop Drop app. 2. Select which bar you’re collecting from. 3. Take your pick from our mouth-watering food menu or range of drinks. We’ll even can your chosen draught beer fresh from our taps! 4. Enter your Drive Thru code at the checkout and place your order. 5. Drive to your chosen bar and a member of our awesome bar crew will drop your food off at your car.
Maybe they can add a bit of extra polluting congestion as the cars have to wait outside and create a traffic jam behind. Awesome!!
 
How on earth are they going to create a drive-through on Coldharbour Lane anyway? Unless it’s elsewhere...
It's a pick up job. Order on the app then pick it up from Brixton Brewdog. It'll probably be used mostly by people who don't live in Brixton but can pass through on their way back into London from the south. Keep the engine running, grab your beers and you're away, boom! No need to spend any longer in Brixton than absolutely necessary. :D
 
Maybe I'm missing something but I would've thought there was a more obvious problem with a drive thru pub than pollution or parking
You've certainly missed the post where your exact point has already been made, but you'd be ill advised to play down the impact of air pollution, which kills millions every year.

Encouraging people to drive in Brixton - an area that is in the top 20% in London for levels of traffic and pollution, but in the bottom 20% in London for car ownership - in the name of profit seems pretty reckless to me.
The number of people dying as a result of air pollution may exceed the number killed by smoking, a major new study suggests.

German researchers estimate that as many as 8.8 million deaths per year globally can be attributed to dirty air.

In Europe alone they estimate there are more than 790,000 additional deaths as a result – double the previous estimate, which did not properly account for the additional rates of cardiovascular disease.

“To put this into perspective, this means that air pollution causes more extra deaths a year than tobacco smoking, which the World Health Organisation (WHO) estimates was responsible for an extra 7.2 million deaths in 2015,” said Professor Thomas Munzel, one of the authors from the University Medical Centre Mainz . “Smoking is avoidable but air pollution is not,” he added.
 
You've certainly missed the post where your exact point has already been made, but you'd be ill advised to play down the impact of air pollution, which kills millions every year.

I've read every post and none mention that having a drive thru pub could be seen to be encouraging drink driving tho
 
Maybe I'm missing something but I would've thought there was a more obvious problem with a drive thru pub than pollution or parking
few years ago in Bavaria they passed the glorious law that petrol stations were only allowed to sell beer to drivers, not pedestrians. that regulation was abandoned after a few weeks and never mentioned again.
There is a pub at the Beaconsfield services on the M40.

 
Promoting DD I reckon. It no more encourages drink driving than picking up booze from and offie or supermarket in a car.

Who knows but it's how it will be perceived. Could well cause licensing problems. Do drive through maccie ds promote eating burgers in your car, think it would be reasonable to conclude that yes they do
 
pubs are (for the most part) licensed to sell booze for sale on and off the premises, so operating as an off-license - which is all this is - shouldn't cause problems with the licensing. Causing parking / congestion issues on the road could cause issues though
 
Who knows but it's how it will be perceived. Could well cause licensing problems. Do drive through maccie ds promote eating burgers in your car, think it would be reasonable to conclude that yes they do
I don't think so. Not if it was dangerous and illegal. The type of dick who would drink and drive just because he got the booze from a drive through is the type of dick who would drink and drive anyway. Let's face it, all that's happening here is that someone's bringing your (sealed and packaged) booze out to the car instead of you going in to pick it up. This is just Brewdog doing what they do best and hyping the brand with something a bit controversial to get people discussing them. Don't be surprised when these 'drive throughs' quietly disappear after a while. ;)
 
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Might just be selling take out but they are marketing it as a drive thru. Imagine there is a reason we have drive thru coffee and burgers and banks but not pubs tbf

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Promoting DD I reckon. It no more encourages drink driving than picking up booze from and offie or supermarket in a car.
The problem is not that it causes drink driving, but that it causes driving. It's obviously better to drive sober than to drive drunk, but either way it's selfish and kills people.
 
The problem is not that it causes drink driving, but that it causes driving. It's obviously better to drive sober than to drive drunk, but either way it's selfish and kills people.
I don't care if it encourages driving in Brixton though because I don't live there any more. I do drive through it every weekend in the summer though, so the additional congestion may be a bit irritating but as I mentioned before, this is marketing hype which I doubt will last long.
 
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