Yeah that and massive competition from cut price chains and city centre bars offering cheap drinks offers, things like that. The pubs that have largely gone to the wall are your typical local ones, which is sad but it's no different to high streets having revenue sucked out of them by online shopping and big, out of town shopping centres. Everybody wants to, rightly, lament the cut throat brutality of capitalism but we as customers have a responsibility by spending a quid or so extra on your pint and drinking less. Most people don't do that though and then get upset when pubs or local shops close without realising they could have prevented the closure or, at least, prolong its life for a bit.