There is one key difference between al-Qaeda’s and the Islamic State’s model for expansion. Al-Qaeda wanted to use its new franchises in service of its main priority: attacking Western countries to force them to stop supporting “apostate” Arab regimes, which without the support of Western countries would then be ripe for the taking. This has only truly worked out with its Yemeni branch, al-Qaeda in the Arabian Peninsula (AQAP). On the other hand, while the Islamic State does not have an issue with its supporters or grassroots activists attacking Western countries, its main priority is building out its caliphate, which is evident in its famous slogan baqiya wa tatamaddad (remaining and expanding). As a result, it has had a relatively clear agenda and model: fighting locally, instituting limited governance and conducting outreach. This differs from al-Qaeda’s more muddled approach – it hoped a local franchise would conduct external operations, but many times franchises would instead focus on local battles or attempts at governance without a clear plan, as bin Laden had warned.