There is an ad on at the moment for one of those magazine part works that no one ever buys more than two of. Anyway, this is for something called Art Therapy. As far a I can tell, it is colouring in for grown ups. You get patterns and colouring pencils and a pencil sharpener and that kind of stuff. First issue is 99p. Next issues are £2.99, I see.
Actually, I don't think the advert annoys me as much as the product it's advertising baffles me. I can't imagine who'd buy it.
If you are a kid and you like colouring in, great - those colouring in books cost pennies anywhere they are sold. Crayons, colouring in pencils and felt tips are all pretty cheap and provide hours of entertainment. I think most kids like colouring at some point.
If you are an adult who likes doing arty things, you'd surely not be buying a sodding magazine that tells you how to colour in the "design pages" supplied.
Is it aimed at adults who are no longer arty, to remind them of how much fun colouring in was?
Baffled, I say.
Arsebiscuits. I might just have talked myself into buying the bloody thing to see if the advert is correct in its extravagant claims that I will be relaxed after a spot of colouring in.