... Consider the spin of an electron. Say it is measured along a vertical axis (call it the z axis) and found to be pointing up. Because one bit of information has been used to make that statement, no more information can be carried by the electron's spin. Consequently, no information is available to predict the amounts of spin in the two horizontal directions (x and y axes), so they are of necessity entirely random. If you then measure the spin in one of these directions, there is an equal chance of its pointing right or left, forward or back. This fundamental randomness is what we call Heisenberg's uncertainty principle.
In order to progress beyond a single elementary system, Zeilinger's principle has to be generalised. He proposes simply that two elementary systems carry exactly two bits of information, and N systems carry N bits. This gives us a natural explanation for one of the most fundamental and puzzling features of quantum mechanics--entanglement.
When, say, two electrons are entangled, it is impossible even in principle to describe one without the other. They have no independent existence. This seems bizarre until you use Zeilinger's principle. Concentrating on their spins, a two-electron system contains two bits. For example, they might be "The spins in the z direction are parallel," and "The spins in the x direction are antiparallel". The two bits are thereby used up, and the state is completely described--yet no statement is made about the direction of spin of one electron or the other. The entire description consists of relative statements, or correlations. This means that as soon as one spin is measured along a certain direction, the other one is fixed, even if it happens to be far away.
Zeilinger's single, simple principle leads to these three cornerstones of quantum mechanics: quantisation, uncertainty and entanglement.