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BrewDog: yet another hip company using 'rebel' language to sell its stuff

Does he see sales go up every time he says something stupid? Weird he keeps playing this “I’m a hateful wanker” card
It's the (rather predictable, played out, and tired) path of the grifter. Very similar to the troll, going through the same motions as the only schtick they've got left. First there's the rapid rise to success, then the firefighting allegations, now the 'truth bombs'.

Trolls can be put on ignore. It's harder to screen out the people being "cancelled" through constant interviews and coverage in national newspapers.
 
Does he see sales go up every time he says something stupid? Weird he keeps playing this “I’m a hateful wanker” card
I'm sure saying that kind of thing will, sadly find approval from the sort of ridiculous cunt who enjoys bootlicking billionaires, perhaps also listens to the "diary of a CEO" podcast.

I've heard plenty of chatter in pubs calling certain sections of society (usually the young round here) workshy.......
 
Most of us recognised that the guy was an utter shithead from the start, although some seemed to think that his toxic mannerisms added up to some sort of 'genius.'

How silly those people must feel now.
 
There's no such thing as bad publicity.
yeah, was just looking at the accounts and while the losses increased, revenue and sales were up and there was a return to 'underlying profit'. the general public doesn't seem too bothered. still trying to make noise ahead of an IPO, it seems. but one thing we can be sure of is he's a bellend.
 
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