Urban75 Home About Offline BrixtonBuzz Contact

Apple iPad and related items

Status
Not open for further replies.
Maybe not as a laptop replacement for business, but there are loads of applications from displaying medical records to providing POS sales tools that it would seem well suited for.
 
Good article here about the iPad's possible use in the Enterprise *insert joke*

http://db.tidbits.com/article/10972

Actually, I'd argue that article is very dodgy, with some deeply unlikely assumptions or just out and out inaccurate statements:


"it's likely that 95 percent of what you see are email, movies or games, a spreadsheet, a PowerPoint presentation, Microsoft Word document, a Web browser, or perhaps a PDF file. But we road warriors have never really had a viable option other than a full-sized laptop."
- Other than all the 11" CULV devices that have been on the market for the last year you mean?

"neither laptops nor netbooks can get you through a full day" The fuck? Both sectors have devices that can run 10 hours on a charge - and hey, with laptops and netbooks you can swap the battery (or even run two batteries at the expense of a bay"

"Requests to support the iPad in the enterprise are inevitable, both from individual users and business units with particular needs" Inevitable? Hardly. Most of the large corporates I work with expressly state in their COE what devices will be supported (or are even allowed on the premise)

"it's important to understand that if you work in IT you will see these requests, and you should have a plan in place to handle them, especially once your CEO plays with one at the next executive conference."
IT departments constantly get requests for "why can't we support this device/web browser/mail client/whatever. They're pretty damned well versed in sending politely worded "only if you want to authorise $xxx,000 budget to change the infrastructure to support this" emails.
Again, bullshit.

"iPad seems well positioned to meet needs of both the field user and the business traveler" Except by the time you add in a keyboard, stand, and power supply then you've taken the iPad up to notebook weight. With CULV devices that have as long battery life, bigger screens, keyboards AND run an OS that the IT department already support, I think a brand new device that has a cut down OS and needs additional hardware to make it workable isn't well positioned, at all.

"In practice, this shouldn't hinder potential iPad deployments since we are not trying to replace employee PCs, but instead want to add an additional device option. I highly doubt we'll see any organization rip out the sales team's laptops in exchange for iPads any time soon." The guy doesn't see a whole new budget cost for a device that won't replace laptops as a hindrance?

I mean, maybe I'm missing something here. Perhaps my experience of IT in the enterprise is particulary unusual, and in fact:

1) Most business users don't need a device they can type lengthy documents on
2) IT departments just love to roll out a new OS to support
3) IT departments don't usually block any support requests for non COE devices
4) Companies love to spend money on extra hardware that doesn't actually replace existing devices of save them any money.
5) There aren't already a number of lightweight laptops that offer 8+ hour run times

But unless I am wrong on those points, that article is a load of cobblers.
 
With the greatest of respect, I work in one the most conservative areas of corporate business, provided services to safe financial corporates typically in thrall to MS and Blackberries.

The iphone tool we provide are the fastest growing ones in the sector, with widespread acceptance already achieved. The ipad's compatible with iphone software and should thus have a huge head start
 
With the greatest of respect, I work in one the most conservative areas of corporate business, provided services to safe financial corporates typically in thrall to MS and Blackberries.

The iphone tool we provide are the fastest growing ones in the sector, with widespread acceptance already achieved. The ipad's compatible with iphone software and should thus have a huge head start

But the iPhone has made big inroads to business because it fits into an existing market sector -it's a phone, just one that does a hell of a lot more than many other phones. It's a pretty easy sell to say "let's move from blackberry to iphone". Sure, you'll get people arguing the toss over whether the blackberry is better, but it's a straight out swap proposal.

While the iPad cannot replace laptops. It requires a whole, dedicated budget.
 
Apple iPad is announced

fen_boy said:
That looks terrible.

It doesn't look that bad, I note they've made a big deal about the bezel in the press release. Wonder if we'll see the iPad bezel reduced in the next gen?
 
I can. Depends on what business... It'd be great to pass round the table at a design pitch.
Until they say: "can we see that design with a different shaped logo" and you have to pull out your laptop, open up Photosop, make the edit, put it onto a webpage, upload it all and then refresh the iPad's screen.
 
Possibly not if this is anything to go by, which it probably isn't.

114051-touch_sensitive_bezel.jpg
moai.jpg

:hmm:
 
Until they say: "can we see that design with a different shaped logo" and you have to pull out your laptop, open up Photosop, make the edit, put it onto a webpage, upload it all and then refresh the iPad's screen.

Yes, but this is no different to the situation when passing round an image on a piece of paper.
 
I'll probably get shouted at again for having the audacity to post up a link that doesn't totally high-five everything Apple, but please note: this is an article written on one of the biggest Apple fanboy sites on the web and it's being posted because I think it's a subject worthy of discussion.

Why (and How) Apple Killed the $9.99 Ebook

Publishers joining Apple's iBooks store are turning their back on Amazon and its vision of the flat $9.99 ebook. Apple forced the music industry to charge 99 cents per song, so why are they helping publishers set their own prices?

To screw Amazon.

The difference between Amazon and Apple is this: Amazon is very much in the ebook business to sell ebooks. They want you attached to their platform. That's why the Kindle Reader is on both PC and iPhone, as well as the eponymous e-ink device. Ebooks are huge for them. They sell six ebooks for every 10 physical books. That's why they want to own the market. Apple, on the other hand, sells content in order to sell hardware. The iTunes Store, the App Store and the brand-new iBooks Store exist so you'll buy iPods, iPhones and iPads, which is where Apple really makes money. iTunes revenue is just a bonus, though an ever fatter one with the explosion of the App Store.

http://gizmodo.com/5465323/why-and-how-apple-killed-the-999-ebook
 
The book publishers are idiots if they fall for such a transparent move. Once Apple gets the market share with the iPad what's to stop them telling the publishers they have to sell ebooks cheaper...?

(Good article Ed, very relevant if you ask me)
 
Until they say: "can we see that design with a different shaped logo" and you have to pull out your laptop, open up Photosop, make the edit, put it onto a webpage, upload it all and then refresh the iPad's screen.

You would kind of hope that a decent agency/designer would come prepared with alternatives, wouldn't you?

In over ten years of pitches I can't really think of one time when we've asked a designer or agency to redesign something of consequence on the spot. It'd be a waste of everyone's time and seem a bit unprofessionally shoddy really. There's feedback meetings and studio visits if the client really wants to play live tinkerman like that.
 
You would kind of hope that a decent agency/designer would come prepared with alternatives, wouldn't you?
I'm a designer,and usually a well prepared one, too. However, I've taken countless designs along to loads of clients and it's really not that unusual for some doofus sat around the table to suddenly butt in with some random idea he'd like to see onscreen. Usually the ideas are shit, so it's very handy being able to make the proposed changes and promptly illustrate how crap the change would look.

The iPad's screen is a bit small for showing off some work too and the lack of multi-tasking would make it a pain in the arse to use in such situations. Even worse is the lack of Flash, which would render the iPad totally useless for showing off many sites.

That's not to say that it may not make a great home media device though.
The book publishers are idiots if they fall for such a transparent move. Once Apple gets the market share with the iPad what's to stop them telling the publishers they have to sell ebooks cheaper...?
Or upping their own fat slice of the pie when they have market dominance?

Apple - with all their trillion$ - could have helped musicians all around the world by accepting a proposed higher royalty rate, but instead threatened an almighty flounce rather than pay up.

It's been said that it's like we're sleepwalking back into the equivalent of the old Hollywood studio system, with a handful of big players holding all the cards and dictating terms and taste. They may have a point.
 
Ah well, I think we're both united in saying that clients like that would be dufuses. I've worked on both sides of the client/agency fence and with too big a studio to make that mistake I guess - the results would almost invariably be shit and annoy some.

i'm not convinced that the ipad is a perfect presentation tool fwiw, but it certainly has some potential utility there.

I'm not convinced it's really a recreation of the hollywood studio baron system really. It's more a natural result of corporate consolidation and perceived scale/integration opportunities - seen everywhere from chocolate to car making. And on the plus side the openness and comparatively low entry barriers to internet trading make independents more of a possibility
 
Apple make 30% on all e-books too, the publishers actually end up with less revenue with the higher prices on the AppStore than they do with lower prices on Amazon. You can't take it with you Jobsie.
 
ebook sale prices are one of the things I'm happy to see "ruled by the market" because they're basically just stupidly high anyway, and I'm not buying DRMed ebooks in any case. The publishers want to be able to set them so that they can charge people $50 for advance access to the new Harry Potter or whatever, then put it down to $10 for everyone else, then $2 after a year or something - just like they do with paper books. Well, good luck to them - if they use their "market freedom" to start charging reasonable prices I might buy some, if they continue as they have been, I'll not bother and take alternative routes if I'm so inclined, like everyone else will.

I'm very happy if Amazon and Apple want to fight about ebooks, too, rather than forming a cosy cartel.
 
Status
Not open for further replies.
Back
Top Bottom