What's wrong with being sexy? Sexist ads of the 1950s.

[editor]

More shockers here: http://www.boredpanda.com/vintage-ads/

 

[Maurice Picarda]

It's always the same ads. Either the intrepid cultural historians who collate these things are a lazy lot, or the choice of sexist vintage ads is narrower than one might think.

 

[weepiper]

always been my favourite:

 

[girasol]

facking hell

 

[Diddly Squat]

Nowadays it's men that are portrayed as useless/lazy etc in adverts, but most people don't seem to notice this

 

[Glitter]

Nowadays it's men that are portrayed as useless/lazy etc in adverts, but most people don't seem to notice this

Poor lambs.

 

[King Biscuit Time]

 

[Diddly Squat]

Poor lambs.

sexist

 

[Diddly Squat]

That's a good example

 

[gabi]

this ones fucking brilliant. Interesting that Stella Artois used a similar concept to 'Costlier Tobaccos' years later with 'Reassuringly Expensive'.

 

[paul russell999]

Reminds me of the 70s and 80s when "respectable" camera mags sometimes had front covers that were more or less page 3 pics!

 

[editor]

Reminds me of the 70s and 80s when "respectable" camera mags sometimes had front covers that were more or less page 3 pics!

Loads of tech/camera mags still have hot ladies splashed all over the cover and sexism lives on in a lot of the advertising too.

 

[ViolentPanda]

Reminds me of the 70s and 80s when "respectable" camera mags sometimes had front covers that were more or less page 3 pics!

AP and Camera Weekly were the two most popular periodicals in my school library, back in the '70s.

 

[Johnny Canuck3]

Corporal punishment in advertising:

http://www.corpun.com/sellsupp.htm

 

[fredfelt]

Nowadays it's men that are portrayed as useless/lazy etc in adverts, but most people don't seem to notice this

I think the difference is that when men are portrayed as useless / lazy it's intended as humours - the sexist adverts posted in this thread are using gender to reinforce social expectations, but not in an 'ironic' way.

It's probably safer all round to use nationality as a vehicle to take our social cues from - Sebastian!